StarHub to launch new sports channel in January

SINGAPORE: StarHub will launch a new 24—hour sports channel from January which will be available for free to all its customers.

The channel will carry a variety of sports content including football, wrestling, tennis and local sports.

The cable television operator says viewers can look forward to at least one football match and one wrestling match each week.

All StarHub cable TV customers will also enjoy a free 24—hour sports news channel from July 2010.

The channel, Eurosportnews, is currently offered as part of StarHub’s Sports Group.

StarHub has also pledged to reduce its pricing for the Sports Group by more than half from July next year.

The new subscription price will be unveiled in the coming months. Currently, the Sports Group is available at $25 a month.

From July, the Sports Group will comprise 10 channels. These are Football Channel, SuperSports, SuperSports Plus, Sports HD, Goal TV 1, Goal TV 2, Golf Channel, Eurosport, La Liga On Demand and WWE On Demand.

— CNA/ir