Sauber F1 do Chelsea FC deal

Sauber's cars will sport the blue logo of Champions League finalists Chelsea from next week's Spanish Grand Prix as part of a deal between the Swiss-based Formula One team and the Premier League club.

Editors' Picks

  • Neymar announces transfer to Barcelona

    Neymar announces transfer to Barcelona

    Neymar announces transfer to Barcelona

    Brazil's Neymar announced on his Instagram account that he is to join FC Barcelona, who have edged out their great Spanish rivals Real Madrid in a tussle for the young striker's services.

  • Brazil's Neymar to sign with Barcelona on Monday

    Brazil's Neymar to sign with Barcelona on Monday

    Brazil's Neymar to sign with Barcelona on Monday

    By Pedro Fonseca RIO DE JANEIRO (Reuters) - Brazil's gifted World Cup hope Neymar is moving to Spanish champions Barcelona, the striker said on Saturday, and will sign a five-year contract on Monday. Neymar chose Barcelona over their Spanish arch-rivals Real Madrid after Santos ended three years of resisting offers for the 21-year-old forward and let him go before next year's tournament in Brazil. "On Monday I'm signing a contract with Barcelona," Neymar said on his Instagram page and Twitter

  • Robben infuriates, bemuses, misses goals and wins match

    Robben infuriates, bemuses, misses goals and wins match

    Robben infuriates, bemuses, misses goals and wins match

    By Brian Homewood LONDON (Reuters) - Arjen Robben's Champions League final was a microcosm of his career as the Bayern Munich winger perplexed opponents, left team mates waiting in vain for passes, infuriated fans and produced two match-winning moments. As usual, the Dutchman stubbornly refused to contemplate using his right foot in a man-of-the-match performance. Throughout his career with PSV Eindhoven, Chelsea, Real Madrid, Bayern and the Netherlands, Robben has been an exasperating enigma.

  • Man City down Chelsea 5-3 in friendly in NY

    Man City down Chelsea 5-3 in friendly in NY

    Man City down Chelsea 5-3 in friendly in NY

    French midfielder Samir Nasri scored twice as Manchester City defeated Chelsea 5-3 in a crowd-pleasing friendly at Major League Baseball's Yankee Stadium.

  • Sociedad out to bounce back against Madrid

    Sociedad out to bounce back against Madrid

    Sociedad out to bounce back against Madrid

    Real Sociedad will have to recover quickly from the news that their coach Philippe Montanier will leave to join Rennes at the end of the season as they face Real Madrid in a crucial match in their quest to claim the fourth and final Champions League place from La Liga.

  • Ribery and Robben combine to give Bayern victory

    Ribery and Robben combine to give Bayern victory

    Ribery and Robben combine to give Bayern victory

    By Mike Collett LONDON (Reuters) - A brilliant Franco-Dutch move involving Franck Ribery and Arjen Robben in the final minutes settled a memorable all-German Champions League final as Bayern Munich beat Borussia Dortmund 2-1 at Wembley on Saturday. Frenchman Ribery's back heel allowed Dutchman Robben to break through a gap in the Dortmund defense and dance round goalkeeper Roman Weidenfeller to score the 89th minute winner. The goal sent Bayern's fans into raptures as their team became European

"A partnership like this between Formula One and football has never existed before in this form, yet there are numerous commonalities and possible synergies," said Sauber Chief Executive Monisha Kaltenborn in a statement.

"The Sauber F1 Team and Chelsea FC are dealing with many of the same sporting and commercial topics and we want to strengthen each other in these areas."

Sauber had the mysterious inscriptions "out of the Blue" and "True Blue" on the engine covers of their cars in the last two races in China and Bahrain without saying what the words signified.

The Ferrari-powered team said that, in concrete terms, the partnership would include the sale of merchandise and the exchange of sports science know-how.

Both sides will feature the other's logo with the aim of increasing their market presence outside their respective sports.

Chelsea, currently managed by Swiss-born Italian Roberto Di Matteo, will present the Sauber logo at home matches on advertising boards at the stadium and on interview walls.

"Conversely, the football club benefits from Formula One's television reach which, compared with the Premier League, is much higher and more international," said Sauber.

"Particularly in Asia, Formula One enjoys enormous TV presence and, not least thanks to Sergio Perez, is currently captivating more and more fans in Latin America as well."

Sauber's two drivers are Mexican Perez and Japan's Kamui Kobayashi.

Chelsea Chief Executive Ron Gourlay said Sauber, as the fourth oldest team on the starting grid, reflected Chelsea's ideals.

"In a year when Chelsea celebrates 20 seasons as a Premier League team, Sauber does so as a Formula One team," he said.

"We share many philosophies when it comes to how the respective organisations are run, from the development of young talent to constantly striving for success.

"This partnership will benefit us both greatly, with the potential to create unique commercial opportunities," he added. "It is a shared vision to unite the two most attractive sports in the world."

Fantasy Football

Most Popular Stories